Elvis’s chart fortunes had been falling in the US for a while, but now the same thing was happening in the UK. In 1960 and 1961 he’d scored four number 1s per year alone, but following his 1962 Christmas number 1, Return to Sender, he’d been unusually absent from the pole position. This may have been in part due to a rare lack of released singles, granted, but he was clearly not the force he had been. Some of his top songwriters had left his camp due to money issues, which was also having a knock-on effect.
(You’re the) Devil in Disguise had been written by one of his most prolific remaining teams, Bill Giant, Bernie Baum and Florence Kaye, who were behind many of the songs in his musicals. It was due to appear on a new album, but RCA chose to issue the material as singles and bonus tracks instead. The usual backing band were in place, as were the Jordanaires, plus Millie Kirkham joining them on backing vocals. Jordanaire bass singer Ray Walker was the man behind the deep ‘oh yes you are’ as the song fades out.
As patchy as Elvis’s songs had become, there’s a lot to like about this one. The switch between sweet and soulful and uptempo rock’n’roll may be an obvious trick, but it works, and of course Elvis has the vocal skills to pull both directions off. The clean, classy production also makes a nice change from the earthy Merseybeat number 1s of late, which is ironic considering how I’ve been longing for Elvis to make way for exactly that. (You’re the) Devil in Disguise is a fine song, and like Return to Sender, one of his better early 60s tunes.
However, Elvis’s 14th UK number 1 spent a mere week at the top – the shortest stint he’d ever had. Not only that, it was his last number 1 for nearly two years, and his 15th, Crying in the Chapel, was an old recording, meaning his next ‘new’ number 1 wouldn’t happen until 1970. In a true ‘changing of the guard’ moment, when (You’re the) Devil in Disguise featured on Juke Box Jury, John Lennon was one of the guest reviewers. He voted it a ‘miss’ and compared Elvis to Bing Crosby. One of Lennon’s heroes was now nothing more than a corny old has-been to him.
Written by: Bill Giant, Bernie Baum & Florence Kaye
Producer: Steve Sholes
Weeks at number 1: 1 (1-7 August)
Reform Judaism rabbi Laura Janner-Klausner – 1 August
Singer Tasmin Archer – 3 August
Disc jockey Gary King – 4 August